Ron and Wendy’s Inspiring Journey with Petland Iowa City

March 11, 2025

In 2006, Ron and Wendy embarked on a mission to reshape the pet industry by taking ownership of Petland Iowa City. Their goal? To address unethical breeding practices, promote responsible pet ownership, and create a community-focused pet store that prioritizes animal welfare. Here’s a closer look at their story and the values that guide their business.

A Mission to Make a Difference

Ron and Wendy’s journey began with a desire to tackle the issues surrounding unethical puppy mills. Instead of simply criticizing the industry, they chose to take action and lead by example.

• Ethical Practices: They partnered with USDA-licensed breeders who meet the highest standards of care.
• Canine Care Certification: Breeders they work with are certified through Purdue University’s Canine Care program, ensuring ethical breeding practices.
• Transparency: Ron and Wendy believe in educating their customers about the origins of their puppies, providing insights into the care and love they receive before finding their forever homes.

Setting New Standards in Pet Care

At Petland Iowa City, the focus goes beyond selling pets. Ron and Wendy have developed a comprehensive support system to ensure the well-being of both pets and their owners.

• Health Warranties: Every puppy comes with a health warranty for peace of mind.
• Lifetime Training Support: Pet owners have access to lifetime training sessions via Zoom.
• Microchip Registration: All puppies are microchipped to ensure their safety.
• Nutrition Kits: Petland provides nutrition kits to help pets thrive in their new homes.

Educating the Community

Ron and Wendy are passionate about fostering responsible pet ownership. Through community outreach and educational initiatives, they aim to create a better future for pets and their families.

• Instore Education & Help: Our Pet Counselors in the store are available to answer questions from how to wash your puppy to potty training challenges we love to engage with the local community.
• Puppy Care Resources: Their website offers valuable resources to help pet owners, such as the blog on The Ultimate Puppy Playbook: Everything You Need to Know About Raising Your New Best Friend

Advocates for Change

Ron and Wendy are committed to improving breeder standards and advocating for ethical practices across the pet industry.

• Collaboration with Breeders: They actively work with breeders to ensure compliance with ethical standards.
• Community Leadership: Petland Iowa City has become a trusted name in Iowa, known for its dedication to animal welfare.

Building a Community of Pet Lovers

Petland Iowa City isn’t just a pet store—it’s a community. Ron and Wendy strive to create lasting relationships with their customers and their pets.

• Trusted Reputation: Over the years, Petland Iowa City has become a symbol of ethical pet care and responsible ownership.
• Puppies for a Lifetime Program: Learn more about their unique program that ensures support for pet owners throughout their puppy’s life. Read more here.

Lessons from Ron and Wendy’s Journey

Ron and Wendy’s story is a testament to the power of action and leadership in creating positive change.

• Action Over Criticism: Instead of pointing fingers, they chose to lead by example.
• Commitment to Care: Their efforts have transformed their store and made a lasting impact on countless pets and families.
• A Legacy of Trust: Petland Iowa City continues to thrive as a beacon of ethical practices and community engagement.

Explore More

• Visit Petland Iowa City’s Website for more information about their services and programs.
• Learn about the Canine Care Certification Program from Purdue University.
• Here is more about Ron and Wendy’s journey and how it impacted the quality of breeders: Ethical Breeding ar Petland Iowa City: Going Beyond Standards
• For fun check out their blog for the 2025 Doggy Self-Care Schedule

Ron and Wendy’s journey with Petland Iowa City is a shining example of how passion, purpose, and ethical practices can transform not just a business, but an entire community. Their dedication to animal welfare and responsible pet ownership continues to inspire pet lovers across Iowa and beyond.